Over 1,000 major sporting events and over 600 major championships take place every year all around the world. In other words, there is still a huge market out there for us to conquer. VOGO’s IPO on Euronext Growth will give us the resources to accelerate the international deployment of our business, secure our technological leadership and diversify our revenue streams. We are also gearing up to tap into new markets such as fashion, concerts and eSport.

Christophe Carniel

Co-Founder and Chairman & CEO of VOGO

Dear Investors,

Now that we have 
Smart Stadium, the fan experience is a major draw for clubs, organisers and sponsors keen on enticing fans to their venues, as a means of diversifying their revenue streams. In order to meet this need, we have developed a technological solution allowing spectators in stadiums or attending outdoor events to instantly access the feeds from the cameras filming the event in real time via their smartphones or tablets. The app offers several features such as live multicam, replay, zoom and slow motion. Its performance is consistent regardless of the number of people connected. Spectators thus become active participants in the event, enjoying a unique experience combining the raw emotion of the stadium and the immersion of “Live & Replay”.

A pro version of the app was also launched in 2017, offering industry professionals a mobile, independent decision-making solution for use in medical treatment, refereeing or athlete performance analysis.


Christophe Carniel
Co-founder and Chairman & CEO of VOGO

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FAN solutions – France vs Italie

FAN Solution – DFCO vs OL

PRO Solution for medical staff – Ligue National de Rugby

PROPOSED INITIAL PUBLIC OFFERING

on Euronext Growth Paris

7 REASONS TO INVEST:
SPORTECH IN POLE POSITION

1- Already 700 sporting events covered worldwide

• Already 700 events covered in 20 athletic disciplines on 4 continents
• 2018 target: coverage of 500 events!
• More than 60 loyal clients: clubs, federations, leagues, event planners, sports venues, etc.

2- Groundbreaking technology that is revolutionising video Live & Replay at sports venues

• 2 years of R&D, €4m invested, 4 patents
• Unlike existing streaming solutions, VOGO technology performs consistently no matter how many people are connected to the app.
• Fast installation calling for little in terms of IT infrastructure

3- A global network of business partners

• A direct sales force in France
• A global network of agents, distributors and integrators
• A strategic partnership with Panasonic Information Systems Co., Ltd

4- Solid growth momentum

• 2017 revenue: +94%
• H1 2018 revenue: doubled year-on-year
• Diversified revenue streams: licences sold per event or season, royalties, revenues from spectator in app purchases starting in 2019

5- A huge potential market

• Each year, over 1,000 major sporting events and over 600 major championships take place all around the world.
• For VOGO: a target market of more than €500m
• Major diversification potential: fashion, entertainment, eSport

6- Strong ambitions, with everything it takes to accelerate development

Compared with the 2017 revenue of €739k, our ambitions :
• In 2020, revenue of €10m with breakeven EBITDA
• In 2023, revenue of €50m

7- Up to €6.2 million of subscription commitments, backing by emblematic actors in the sports and event management industry

• Tony Parker (through the company Infinity Nine Promotion), CM-CIC Innovation, GDP Vendôme, Jean-Marc Bouchet (Chairman de Lucia Holding), Olivier Estèves (Head of Jalenia and ABEO CEO) and GL Events.

Global Coordinator, Co-Lead Manager and Joint Bookrunner

A WORD FROM THE CHAIRMAN

These offers met with immediate success, rapidly securing our position among the ranks of global Sportechs. In under 5 years, we have already covered over 700 events in more than 20 athletic disciplines on four continents. And this momentum is gathering pace in 2018: this year, we expect to cover more than 500 events!

To date, we have won over more than 
60 clients worldwide with our solutions: clubs, federations, leagues, event planners… VOGO has also proved successful with industry professionals, especially in rugby where we provide an invaluable technological response to the critical medical challenges facing the discipline.

Our momentum is also reflected in our robust growth, with 
revenue up more than 90% in 2017 and doubling year-on-year in H1 2018.

Our innovation is what sets us apart. In the last two years, we have invested €4 million in our technology and we hold four patents. Another driving force of our business is our sales structure. An extensive network of agents, distributors and Top Tier integrators such as Panasonic Information Systems Co., Ltd in Asia are spreading our solutions across the globe.

So yes, we are no stranger to success, but we have no intention of stopping there. Over 
1,000 major sporting events and over 600 major championships take place every year all around the world. In other words, there is still a huge market out there for us to conquer. To that end, VOGO will use the funds raised from the bond issue to ramp up its commercial expansion in France and abroad, secure its technological leadership and diversify its revenue streams by launching new paid features or covering new markets such as fashion shows, concerts, operas and eSport competitions.

This offensive strategy will pave the way for our acceleration, with the goal of 
generating €10m in revenue from 2020 and €50m by 2023 compared with less than €1m in 2017.

Emblematic actors in the sports and event management industry have already decided to participate in the public offering.

 
We hope to have also sold you on the quality of our business plan and that we can welcome you soon as shareholders. Together, we will build a world leader in live audiovisual content solutions!

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